Onnibus · Express coach operator
Can six months of outside AI and digital leadership leave a company stronger?
Renessai provided six months of interim digital and AI leadership at Onnibus, the Finnish express coach operator, auditing its digital projects, redesigning its data architecture, and setting a strategy that left the team stronger and better prepared.
The Challenge
Onnibus, a leading Finnish express coach operator, faced a temporary gap in digital and AI leadership due to their current expert going on parental leave.
The Approach
Renessai’s Niina Tuikka stepped in as Onnibus’s interim head of digital and AI for six months.
You could say she conducted an audit of Onnibus’s digital presence and projects, created a new digital strategy and recognised AI opportunities.
In reality: she went in, poked at everything digital they had, asked a ridiculous amount of questions, killed a few zombie projects, drew half the strategy on post-its and whiteboards, and only then turned it into something that looked like a “proper” plan. A couple of AI experiments snuck in almost naturally.
Results
A digital project that had been dragging on for years finally got over the finish line.
The way the digital team works was refreshed almost across the board.
The data architecture was redesigned.
The big strategic moves on the digital side are now planned, budgeted and approved.
And on top of that, hiring for new kinds of digital and data skills has been kicked off.
Client
Niina is, quite simply, the best digital and AI leader I’ve worked with. She challenged us in all the right ways, earned the trust of the team quickly, and left Onnibus clearly stronger and better prepared for the future.
